French Less Connection

For the Victorian readers out there, remember the startlingly cheeky sign while corssing the Bolte Bridge called FCUK?

Oh, come on, you must  know it, it’s the one where it makes you look twice, where saying results, absentmindedly of course in reversing the position of the C with the U?

Well, it is soon to be no longer.

Get in your last views while you can ladies and gents!

The Lord Mayor of Melbourne, Robert Doyle, after crying loudly to the media and to the masses has succeeded in negotiations with French Connections to pull down the provocative billboard.

A shame about that.

And what will they put in its place I wonder? Another male model with an assortment of bulging biceps and balls? A scantily clad skank the size entering negative figures and is apparently meant to be a “real girl”.

Replacing a bad apple with a bad apple, makes sense to the Daily Red.

I am all for removing the sign, a slip of the tongue by trying to say the abbreviation has you blushing or the kids bleating it like sheep in a new patch of grass. So fair enough I guess.

However, Lord Mayor if you really want to make a statement, something positive with a 

new billboard, why not use a Dove Ad where the models are actually the size of a tree, not a twig ( I mean that in all sincerity).

How about something positive, a screen that changes with inspirational quotes each day?

It’s a small idea but wasn’t it Paul Kelly and the Messengers that proclaimed, from small things, big things grow?

It’s worth a thought.